The process of getting a product Fair Trade certified is not an easy one. To help their partners better understand the many timelines, processes, and requirements involved, Fair Trade USA created this guidance document. Through discussions with the client, we decided that the most useful end product would be an interactive document that provided links to outside resources, forms, and other required documents.

Working within the existing Fair Trade USA brand guidelines, I provided layout and design, icon creation, illustrations, conceptual diagramming, light copyediting, and development and proofing for all interactive elements for this 19-page document.

You can view the full interactive APS Roadmap here.